"The Standard Bank website redesign was an amazing opportunity and a challenge I’ll never forget, it was a chance to make a huge impact for millions of users."
UI Design
UX Design
Web Design
Company: Standard Bank
Role: Senior UI Designer
Tools: Sketch, Adobe CC, OpenText – Web Experience Manager (WEM)
Duration: Feb 2017 – Mar 2018
Location: Johannesburg, South Africa
Standard Bank wanted to completely redesign its website and relaunch it with impact.
About the Client
An Africa focused, client led and digitally enabled financial services organisation. Providing comprehensive and integrated solutions to their clients, driving inclusive growth and sustainable development across the continent.
Project Overview
I worked alongside my design lead, Roddy Chakaipa, an incredible designer and mentor, a talented team of UI/UX designers, writers and developers. Together, we tackled the challenge of balancing business goals with real user needs, crafting a design that was both thoughtful and high-impact.
This was my first project after moving from agency to corporate — it was a huge challenge, on a massive scale, and it seriously pushed my UI and UX skills to a new level.
Working closely with experienced UX designers, content writers and developers on this project was such a great experience, it really showed me how a solid team can make big things happen.
Objectives
- Redesign the website using the existing brand style.
- A full redesign of the entire site, rather than an incremental approach.
- Ensure scalability through reusable components.
- Design for seamless integration with WEM.
- Collaborate with UX, content and development.
Role & Responsibilities
- Web design discovery and delivery.
- UI design for reusable components.
- Advocated for accessibility, responsiveness, and usability.
Trust the process but test it relentlessly.
Discovery & Planning
- Conducted audits of the existing site and competitor benchmarks.
- Identified pain points and opportunities with CX and UX teams.
- Defined scope for each section with product owners.
Design & Prototyping
- Created wireframes and high-fidelity designs.
- Designed components for fast iteration.
- Ensured consistency with the bank’s design language.
Collaboration & Handoff
- Held regular design reviews with stakeholders.
- Worked with developers to ensure WEM compatibility.
- Provided detailed documentation and specs.
Testing & Iteration
- Participated in extensive QA and user testing.
- Gathered feedback from internal teams and end-users.
- Iterated on designs based on performance and usability.
”The site launch didn’t just meet the deadline, it exceeded expectations and marked a major win for the team.
Measures of Success
- Conducted UX research aligned with business goals and user needs through workshops, interviews, and usability studies.
- Successfully translated an evolving brand identity into a scalable, omni-channel Design System in collaboration with Marketing and Communications.
- Enhanced desktop and mobile experience by integrating interactions and improving usability and engagement.
- Delivered a cohesive, responsive, and accessible interface that supports long-term scalability and design consistency.
OpenText Go Live Project of the Year Award - 2018
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